El Blog logo El Blog 4 weeks ago

Y Telemundo?

Daring as in "don't watch what everybody else is watching"? To understand the always changing dynamics of Spanish-language TV, a must read is Switching Channels, a well written article by the New America Foundation. Full Article at El Blog

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  1. NBC Universal's Spanish-language network Telemundo will get a new marketing line for its ad materials: "Be More Daring" (Atrévete a Más). The change is part of a bigger brand campaign for the network. Full Article at MediaPost.com

  2. Telemundo has netted an extension of its rights deal to broadcast all of the home matches of six premiere clubs in Mexico's top soccer circuit. Full Article at Multichannel News

  3. WNJU, Telemundo's New York local station, has appointed Jose Morales to oversee digital and broadcast content. Full Article at mediabistro.com

  4. MEXICO CITY -- NBC Universal's Spanish-language network Telemundo has upped Adriana Ibanez to executive vp programming. Ibanez will oversee programming strategy, scheduling and film acquisitions for network operations stateside. Full Article at Hollywood Reporter

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  1. The Comcast Center, second left, is shown in Philadelphia, Thursday, Dec. 3, 2009. Comcast said Thursday it will put up $6.5 billion in cash and $7.25 billion in assets to buy 51 percent of NBC Universal from General Electric Co.
  2. NEW YORK - JUNE 02:  Telemundo host Denisse Oller (L) and actor/composer/writer Lin-Manuel Miranda attend gold medal presentation honoring 'In the Heights' star and creator Lin-Manuel Miranda at the National Arts Club on June 2, 2008 in New York City.
  3. HOLLYWOOD, FL - APRIL 10:  Telemundo's Candela Ferro attends the 2008 Billboard Latin Music Awards at the Seminole Hard Rock Hotel and Casino on April 10, 2008 in Hollywood, Florida.
  4. GLENDALE, AZ - JANUARY 29:  Safety Raymond Ventrone #41 of the New England Patriots speaks with Telemundo's Joel Bengoa during Patriots media day for Super Bowl XLII at University of Phoenix Stadium on January 29, 2008 in Glendale, Arizona.
  5. WASHINGTON - OCTOBER 07: New America Foundation's Counterterrorism Strategy Initiative co-director Peter Bergen (R) and Foreign Policy Research Institute senior fellow Marc Sageman testify before the Senate Foreign Relations Committee during a hearing about Al-Qaeda and Afghanistan on Capitol Hil...

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