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Hallmark Movie Channel will premiere its first original telefilms early next year, while progenitor Hallmark Channel expects to launch its initial original series in the third quarter of 2010. Full Article at Multichannel News
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Hallmark Movie Channel will premiere its first original telefilms early next year, while progenitor Hallmark Channel expects to launch its initial original series in the third quarter of 2010. Full Article at Multichannel News
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Hallmark Channel is beefing up its holiday promotional strategy, embarking on a series of seasonal campaigns designed to further synergies between the network and its sibling retail unit. Full Article at MediaWeek
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The countdown to a new year-round programming and marketing strategy has begun at Hallmark Channel. Full Article at Multichannel News
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Discovery chief David Zaslav is responsible for tremendous growth and diversification at the company globally. Full Article at USA Today
