MarketingVOX - The Voice of Online Marketing logo MarketingVOX - The Voice of Online Marketing 12 months ago

Social Features Beef Up Bebo — and AOL — Value Add

This morning AOL launched a revamped version of social network Bebo, replete with social features that suggest relevant content and track the activities of "friends." Full Article at MarketingVOX - The Voice of Online Marketing

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  1. AOL is repositioning or perhaps enhancing Bebo as a kind of dashboard for the internet using the concept of a “social inbox.” The Wall Street Journal has coverage of what’s at stake for AOL and the challenges facing social media ad revenues. Full Article at The Bloggers' Times

  2. It couldn't have been easy last March for Time Warner to throw down $850 million to buy Bebo, the third-largest social networking site. Full Article at Ars Technica

  3. Bebo's new "Social Inbox" pulls together email, social networking services, and "media recommendations" - you know, ads - into one place. Full Article at Digital Trends

  4. Bebo is launching a major redesign of its user homepages this morning, its first since being acquired by AOL for $850 million earlier this year. Full Article at The Bloggers' Times

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  1. AOL Chairman and CEO Tim Armstrong pauses during an interview at the Newseum in Washington, October 1, 2009. The interview is part of the first day of the First Draft of History event, held by the Atlantic Magazine and the Aspen Institute to bring together newsmakers, historians and journalists.
  2. NEW YORK - MAY 28:  A woman walks by the AOL corporate headquarters on Broadway May 28, 2009 in New York City. Media titan Time Warner announced today that it is spinning off its AOL advertising-and-dial-up unit into a separate company.
  3. NEW YORK - MAY 18:  'Nanking' producer, AOL Executive and owner of the Washington Capitals, Ted Leonsis is awarded during the 68th annual George Foster Peabody Awards at The Waldorf=Astoria on May 18, 2009 in New York City.
  4. NEW YORK - AUGUST 06:  People leave the Time Warner Center August 6, 2008 in New York City.

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