MediaPost.com logo MediaPost.com 1 month ago

Marketing Daily: 7Up Enlists Downbeat Celebs For Marketing Push

Brad Garrett/7 UP

Dr Pepper Snapple Group (DPSG) is pulling out the stops to get 7Up's sales bubbling again. Full Article at MediaPost.com

Related Topics:

  1. Dr Pepper Snapple Group
  2. David Falk
  3. Orlando Jones

Related Articles

  1. Brandweek logo
    7Up Ups Ad Budget
    1 month ago

    7Up is feeling bubbly about its prospects. This week the original lemon-lime soft drink is launching its first new ad push in more than three years. Full Article at Brandweek

Related Quotes

  1. magic of the brand’s bubbles ... The natural aspects are still important, but at the end of the day, carbonated soft drinks are fun, so the packaging needed to be contemporized.
    – David Falk SOURCE: Brandweek 1 month ago
  2. He dropped out of college to appear in a 7Up commercial ... He’s come full circle.
    – David Falk SOURCE: Brandweek 1 month ago
  3. It’s been a struggle from a performance standpoint
    SOURCE: Brandweek 1 month ago
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Browse More Photos

Daylife is the web's largest archive of news photos

  1. Larry Young, President and CEO of Dr Pepper Snapple Group, Inc. , poses in the company's executive boardroom Thursday, Sept. 24, 2009, in Plano, Texas.
  2. Actor Brad Garrett smiles while waiting for the dealer on the first day of the World Series of Poker at the Rio Hotel and Casino in Las Vegas on Friday, July 3, 2009.
  3. LOS ANGELES, CA - MAY 20: Actor Brad Garrett and guests arrive at the American Idol Season 8 Grand Finale held at Nokia Theatre L.A. Live on May 20, 2009 in Los Angeles, California.
  4. LAS VEGAS - NOVEMBER 21: (L-R) Wilmer Valderrama, Tommy Chong, Shelby Chong, Cheech Marin, Brad Garrett, Penn Jillette, Teller, Ralphie May and Greg Giraldo pose after a roast of the comedy duo Cheech & Chong at The Comedy Festival at Caesars Palace November 21, 2008 in Las Vegas, Nevada.
  5. HOLLYWOOD - SEPTEMBER 05: Actor Brad Garrett performs via satellite during Stand Up To Cancer at the Kodak Theatre on September 5, 2008 in Hollywood, California.
  6. NEW YORK - MAY 15: Actor Brad Garrett attends the 2008 FOX Upfront at Wollman Rink in Central Park May 15, 2008 in New York City.
  7. FONTANA, CA - FEBRUARY 24: (R) Actor Brad Garrett watches race action during the NASCAR Sprint Cup Series Auto Club 500 at the Auto Club Speedway of Southern California on February 24, 2008 in Fontana, California.

Cast of Characters

  1. Dr Pepper Snapple Group Dr Pepper Snapple Group
  2. David Falk
  3. Orlando Jones
  4. Gene Simmons Gene Simmons
  5. Julius Erving Julius Erving
  6. Til Death