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Now that Chrysler has separated Ram from the Dodge brand, it's time to let the American public know. But instead of easing the public into the idea of giving the trucks their own brand, team Pentastar took the sledgehammer approach. Full Article at AutoblogGreen
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AUBURN HILLS, Mich. Full Article at China Post
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Chrysler Group LLC unveiled a five-year plan yesterday that called for revamping the Dodge brand, a newly created Ram brand for its truck line, and a raft of new technology and cost savings from FiatSpA, the Italian carmaker that now owns 35 percent of... Full Article at Pittsburgh Post-Gazette
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Sergio Marchionne, chief executive of Fiat SpA, which controls Chrysler, said the automaker generated about $200 million in operating earnings in the third quarter, which it closed out with $5.7 billion in cash, up from $4 billion when it exited its... Full Article at International Business Times
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Chrysler Group LLC is preparing to unveil a five-year plan today that is heavily dependent upon products and technology from its partner, Italian automaker Fiat. Full Article at Pittsburgh Post-Gazette
Related Quotes
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If you see my pants dropping slowly to my ankles, it is because I am weighed down by battery packs ... It is not my usual style, in case anybody was wondering.
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The new Chrysler is being parsimonious -- cheap
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Some of you have been (presuming) that we are losing money … this is not true. Most of you underestimated the substantial reduction in fixed costs that was carried out by the old Chrysler. The new Chrysler is being incredibly parsimonious
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We've been looking at this to try and find out what it is that has kept consumers away from Chrysler ... Probably a large reason is the fact that we've been incredibly quiet for the last five months. And we've gone underground when we were trying to design this [plan]. And so the messaging and the marke...
