The Mac Observer logo The Mac Observer 13 months ago

9to5Mac: Apple's Brick is a New Manufacturing Process

9to5Mac, which predicted the aluminum iMacs, Fat nanos, iPod touch and ultra-thin MacBook Air, put it on the line Saturday with the proposal that the rumored "brick" is a new manufacturing process. Full Article at The Mac Observer

Related Topics:

  1. Apple, Inc.
  2. Steve Jobs

Related Articles

  1. CNET logo
    Apple's 'Brick' manufacturing rumors--not so revolutionary?
    13 months ago

    Featured links from the CNET Blog Network Apple's "Brick" manufacturing rumors--not so revolutionary?--Rumors are buzzing that Apple has been working on a manufacturing process involving lasers and waterjets and solid blocks of aluminum for the upcoming... Full Article at CNET

  2. Business Week logo
    Apple's Brick: A Radical New Laptop? - BusinessWeek
    13 months ago

    Apple CEO Steve Jobs took the MacBook Air out of an interoffice envelope to showcase its thinness. Does Apple have another innovation coming with its "brick" product? Full Article at Business Week

  3. PC Pro logo
    Apple "Brick" details emerge
    13 months ago

    Rumours of a new Apple device dubbed "the Brick" have been quashed by reports that the product is in fact a ground-breaking manufacturing process, which could be used to carve solid-aluminium chassis for updated MacBooks. Full Article at PC Pro

Related Quotes

  1. I'd be shocked if they started doing any of their own assembly ... That's the kind of drastic step that would hurt profits. I'm just not sure what the advantages would be.
    SOURCE: Business Week 13 months ago
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  1. Apple CEO and co-founder Steve Jobs shows off the new Macbook Air ultra portable laptop during his keynote speech at the MacWorld Conference & Expo in San Francisco in this January 15, 2008 file photo.
  2. SAN FRANCISCO - APRIL 23: Pedestrians walk by an Apple MacBook Air laptop window display at an Apple Store April 23, 2008 in San Francisco, California. Apple reported it's second quarter profits today as $1.05 billion, a 43 percent increase as compared to last year.
  3. NEW YORK - FEBRUARY 1: Customers at the midtown fifth avenue Apple Store look at the new MacBook Air on sale beginning today February 1, 2008 in New York City.
  4. SAN FRANCISCO - JANUARY 15: Apple CEO and co-founder Steve Jobs holds up the new Mac Book Air after he delivered the keynote speech to kick off the 2008 Macworld at the Moscone Center January 15, 2008 in San Francisco, California.
  5. SAN FRANCISCO - JANUARY 15: Apple CEO and co-founder Steve Jobs holds up the new Intel Core 2 Duo processor during the keynote speech to kick off the 2008 Macworld at the Moscone Center January 15, 2008 in San Francisco, California.
  6. Nathan Lam, 6, left, and Andrew Lam, 7, look at the iPod Touch at the Apple Store in Valley Fair Shopping Centre in San Jose, Calif. , Friday, Nov. 27, 2009.
  7. SAN FRANCISCO - SEPTEMBER 09: Apple CEO Steve Jobs announced the new iPod Nano during a special event September 9, 2009 in San Francisco, California. Jobs announced a new version of iTunes, new pricing for iPod Touch music players and a new version of the iPod Nano with video capabilities.
  8. SAN FRANCISCO - APRIL 22: An iPod Touch is displayed at an Apple store April 22, 2009 in San Francisco, California. Apple announced quarterly earnings today of 1.2 billion dollars and its profit jumped 15 percent for the quarter.
  9. SAN FRANCISCO - SEPTEMBER 09: Two men hold the new iPod Touch during an Apple special event September 9, 2008 in San Francisco, California. Apple CEO Steve Jobs announced a new version of the popular iTunes software new versions of the iPod Nano and Touch.

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  1. Apple, Inc. Apple, Inc.
  2. Steve Jobs Steve Jobs