Orlando Sentinel logo Orlando Sentinel 22 months ago

Super Bowl XLII: The Skinny

There's the game, then there's the ad game within the game. Full Article at Orlando Sentinel

Related Topics:

  1. Garmin Ltd.
  2. Under Armour, Inc.
  3. PepsiCo, Inc.

Related Articles

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    Super Bowl ads playing overtime
    22 months ago

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  2. MarketWatch logo
    Marshall Loeb's Daily Money Tip: Four Super Bowl ideas that can score for your portfolio
    22 months ago

    Charles Tomkovick and Rama Yelkur, who have conducted Super Bowl advertising research for more than a decade, say that the aggregate stock price of firms that run Super Bowl advertisements has beaten the Standard & Poor's 500 performance for 10 of the... Full Article at MarketWatch

  3. MSNBC logo
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Related Quotes

  1. We wouldn't do a Super Bowl ad at that cost if we weren't looking for some great buzz from it
    SOURCE: Los Angeles Times 22 months ago
  2. can take a quarter's budget and say, 'I'm know I'm not going to be spending money until the fall, especially if there's no Oscars,'
    SOURCE: Washington Times 22 months ago
  3. We give out most of our Super Bowl ads early to the press because the media attention on the commercials is usually quite high
    SOURCE: Los Angeles Times 22 months ago
  4. For that amount of money, they want to get more bang out of it
    SOURCE: Los Angeles Times 22 months ago
View all Related Quotes »
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  1. Garmin-Slipstream rider David Millar of Britain races during the individual time trial of the Tour of Spain "La Vuelta" cycling race during the 20th stage in Toledo September 19, 2009.
  2. PARIS - JULY 26: Bradley Wiggins (R) of Great Britain and Team Garmin in action during Stage Twenty One of the Tour de France on July 26, 2009 in Paris, France.
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Cast of Characters

  1. Under Armour, Inc. Under Armour, Inc.
  2. Garmin Ltd. Garmin Ltd.
  3. Adidas Adidas
  4. Nike Nike
  5. Standard Poor's Standard Poor's
  6. Justin Timberlake Justin Timberlake