Ferrari's President Luca Cordero di Montezemolo (C) poses with Ferrari F1 drivers Felipe Massa of Brazil and Fernando Alonso of Spain (L) near the new Ferrari F10 Formula One racing car in Maranello in this handout image released January 28, 2010. Ferrari unveiled their F10 for the new Formula One season on Thursday, confident the radically redesigned car would be much more competitive than last year's inconsistent version.