Shoppers walk around Nintendo sales department at a store in Tokyo, Japan, Thursday, Oct. 29, 2009. Nintendo's first-half profit plunged by more than half as sales of its hit Wii home console fizzled in a saturated market. Nintendo Co. reported a 69.49 billion yen ($772.1 million) profit for the April-September period Thursday, down 52 percent from 144.83 billion yen a year earlier.