SECAUCUS, NJ - NOVEMBER 20:  Bargain DVDs are displayed at the Wal-Mart store November 20, 2007 in Secaucus, New Jersey. The holiday shopping season 'officially' starts Friday after Thanksgiving, typically called 'Black Friday.' Wal-Mart in an effort to closely align their website with it's stores, and extend the holiday shopping weekend, are posting special online-only sale prices and special 'secret' deals will be posted on their website on Thanksgiving that must be purchased that day. Getty Images logo Getty Images 24 months ago

SECAUCUS, NJ - NOVEMBER 20: Bargain DVDs are displayed at the Wal-Mart store November 20, 2007 in Secaucus, New Jersey. The holiday shopping season 'officially' starts Friday after Thanksgiving, typically called 'Black Friday.' Wal-Mart in an effort to closely align their website with it's stores, and extend the holiday shopping weekend, are posting special online-only sale prices and special 'secret' deals will be posted on their website on Thanksgiving that must be purchased that day.