Reuters Pictures
Rupert Murdoch (L), chairman and CEO of News Corporation, and David DeVoe, CFO of News Corp, go to lunch at the duck pond at the Sun Valley Inn in Sun Valley, Idaho July 8, 2009. Guests at this year's Sun Valley media conference, hosted by boutique investment bank Allen & Co, are grappling with questions about technology and the Web that could determine their survival, though some are putting a braver face on it than others. The conference will feature morning panel discussions, and executives will roam the grounds and potentially discuss doing big deals and acquisitions that has made Sun Valley famous as a "summer camp" for the media world.