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    Saturn: Wealth of lessons from failure
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    Lokey recalls being a bit skeptical when he first heard about Roger Smith's audacious plan for Saturn. "My thinking was, 'My goodness gracious, GM's going to try to build a car that's as good as Honda, Toyota or Nissan? Give me a break.'" " But his skepticism faded as he learned more about the Saturn way. Full Article at The Delaware News Journal
    My thinking was, 'My goodness gracious, GM's going to try to build a car that's as good as Honda, Toyota or Nissan? Give me a break.'
    SOURCE: The Delaware News Journal 3 weeks ago
All quotes from:
Saturn: Wealth of lessons from failure
  1. There were things to learn from Saturn that GM didn't absorb
    SOURCE: The Delaware News Journal 3 weeks ago
  2. The investment [to buy the franchise] was minimal ... It turned out to be the best decision I ever made.
    SOURCE: The Delaware News Journal 3 weeks ago
  3. One company I worked with closely as they tried to emulate Saturn was Caterpillar
    SOURCE: The Delaware News Journal 3 weeks ago
  4. I think there was some ground lost right there
    SOURCE: The Delaware News Journal 3 weeks ago
  5. after-sales service business ... is a wake-up call; its approach should serve as a model for any industry trying to forge the critical link between after-sales service and customer loyalty.
    SOURCE: The Delaware News Journal 3 weeks ago
  6. The story of Saturn is not so much the boldness of the ideas, but that GM was unable to follow through. It just never figured out how to take the lessons that could be learned at Saturn and apply them elsewhere.
    SOURCE: The Delaware News Journal 3 weeks ago
  7. Saturn started out on the right foot -- as an autonomous division with market focus and an emphasis on quality
    SOURCE: The Delaware News Journal 3 weeks ago
  8. The concepts that are embodied in the Saturn strategy have been widely adopted
    SOURCE: The Delaware News Journal 3 weeks ago
  9. It ended up on the wrong foot -- with internal squabbles, and production- and cost-driven focus.
    SOURCE: The Delaware News Journal 3 weeks ago
  10. Really, the car was never that great ... It was the way Saturn presented itself to customers. It was a special feeling we had being associated with the whole adventure.
    SOURCE: The Delaware News Journal 3 weeks ago

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