Bruce offered a message of hope. "This is what I would say to the St. Louis fans: Be proud of your team. Support your team. Don't give up on your team" Bruce said. "Make sure that when the tide starts to turn you can honestly say that you were there for the St. Louis Rams…I was telling one of the current players on the Rams right now about how I stood right in the same (St. Louis) stadium, in the same situation, prepared to fight my best friend on the team, and I was just crying because of what was happening.
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