The Renewable Energy Cheaper Than Coal initiative, for example, has made $50 million investments in alternative energy companies. "It's different than pick and shovel investments ... It is important that we make money on these investments and for the companies to make a profit....If they don't make money, no one else will and we won't be able to take advantage of capital flows and market forces." Google.org has invested more than $10 million in enhanced geothermal energy. Full Article at CNET