Plaxo showed off the results of a trial effort in early 2009, but now the log-in option is available to all Web site owners, Google said. "All of these hybrid onboarding techniques are based on industry standards that both Google and Yahoo support, and that other e-mail providers are beginning to support as well ... At the same time, the hybrid onboarding model improves authentication security because websites like Plaxo that use this technique never see a password from you at all." Google said the service is also being used by enterprise software-as-a-service vendors that want to eliminate the need for employees at their customers' businesses to create another password. Full Article at PC Magazine