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    Symantec Consumer Division Appoints Leo Burnett Group Agency of Record to Launch New Global Brand for Norton
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    The brand also has a new corporate identity, packaging and retail in-store marketing presence designed by Leo Burnett and Arc Worldwide. "Symantec Consumer Division has seen firsthand the benefits of Leo Burnett and Arc's strategic brand insights and leading-edge creative work and we're proud to deepen our relationship with them as they assist us in taking our mission - of helping people to securely and safely manage their online world - big steps further" said Rowan Trollope, senior vice president, consumer product development & marketing, Symantec. Full Article at PR Newswire
    Symantec Consumer Division has seen firsthand the benefits of Leo Burnett and Arc's strategic brand insights and leading-edge creative work and we're proud to deepen our relationship with them as they assist us in taking our mission - of helping people to securely and safely manage their online world - big steps further
    SOURCE: PR Newswire 2 months ago
All quotes from:
Symantec Consumer Division Appoints Leo Burnett Group Agency of Record to Launch New Global Brand for Norton
  1. We are working with the Leo Burnett and Arc team to use creativity to transform people's behavior and get them to act on the real crimes of Cyber Criminals which affect real people, not just their computers.
    SOURCE: PR Newswire 2 months ago
  2. Leo Burnett and Arc are focusing on what we do best by helping Norton find their true brand purpose and relevance in people's lives and designing creative that will expose and connect them around an issue that has gone dark; their safety and security online ... As an agency that truly connects brands an...
    SOURCE: PR Newswire 2 months ago

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