1. QUOTE from:
    Lutz Defends General Motors' 60-Day-Guarantee Ads, Says Few Cars Will Be Returned
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    When asked during the Web chat whether Whitacre is "too old" to represent a company trying to attract a younger demographic to its products, Lutz responded: "The Ed Whitacre ad is not designed to tout GM products. It is simply designed to launch the 60-day guarantee." He said that "early surveys show a 14 percent shift in willingness to consider GM." Full Article at Edmunds Inside Line
    The Ed Whitacre ad is not designed to tout GM products. It is simply designed to launch the 60-day guarantee.
    Bob Lutz – Bob Lutz SOURCE: Edmunds Inside Line 2 months ago
All quotes from:
Lutz Defends General Motors' 60-Day-Guarantee Ads, Says Few Cars Will Be Returned
  1. We will in the future be increasing design and functional differences between GMC and Chevrolet.
    SOURCE: Edmunds Inside Line 2 months ago
  2. Cadillac will be much more tuned, chassis-wise, to take on the German marques, while Buick will be aimed at Lexus. Both brands will have AWD offerings, so the question of rear versus front will be moot.
    SOURCE: Edmunds Inside Line 2 months ago
  3. You can bet we'll come up with some sort of high-performance derivative.
    SOURCE: Edmunds Inside Line 2 months ago
  4. low-mileage used cars and we will reimburse the dealer the difference.
    SOURCE: Edmunds Inside Line 2 months ago

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