According to Mohamed Bennani, Managing Director of Renault GCC, the new campaign has been devised to reassure potential car buyers of the quality and positive market value of Renault cars. Bennani said: "This new initiative reaffirms our confidence in the vehicles we manufacture and bring to the region. All our cars are tested locally, use technology from the Renault-Nissan Alliance and offer the highest safety standards." "Renault as a brand is still growing in the region and we therefore felt the need to introduce a campaign to build buyer confidence and at the same time reassure customers of the quality and value of our cars," added Bennani. Full Article at AME Info