1. QUOTE from:
    Social Media Press Release Blown Away in Hail of Bullets
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    I said the meatballs were the press releases, which should be optimized for news search engines, and the sundae toppings were the "Technorati tags, Digg buttons, del.icio.us bookmarks and other Web 2.0 features" which should be added to online stories and blog posts. Full Article at Search Engine Watch - Blog
    Technorati tags, Digg buttons, del.icio.us bookmarks and other Web 2.0 features
    SOURCE: Search Engine Watch - Blog 1 month ago
All quotes from:
Social Media Press Release Blown Away in Hail of Bullets
  1. Don't use formatting. Many portal sites don't accept it. (For the technical folks, we're talking about XHTML.) Ditch the bullets, the itallics and bold type. It complicates the code and makes it more difficult for your release to be syndicated.
    SOURCE: Search Engine Watch - Blog 1 month ago
  2. Use social media and multimedia elements in your PR strategy, not your press releases.
    SOURCE: Search Engine Watch - Blog 1 month ago
  3. Does Social Media 2.0 deserve a second life?
    SOURCE: Search Engine Watch - Blog 1 month ago

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