R&R also has offices in Phoenix, Salt Lake City and Washington, D.C. "As consumers, you get used to seeing really good ones, whether it is 'You're in good hands with Allstate,' or 'Just do it' with Nike or 'Things go better with Coke,' ... We have these expectations and when it doesn't meet those expectations, people get upset." The business of slogans looks easy, but it's tough, Snow said. Full Article at The Orange County Register