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    Top-earning dead celebrity? Not Jackson
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    In addition to name recognition and broad appeal, deceased celebrities offer the marketing community something living entertainers do not: peace of mind. "Albert Einstein isn’t going to get busted for drunk driving and Steve McQueen is not going to have an affair and be in the tabloids" says David Reeder, vice president of Corbis’ GreenLight, which represents Einstein, McQueen and many others. Full Article at MSNBC
    Albert Einstein isn’t going to get busted for drunk driving and Steve McQueen is not going to have an affair and be in the tabloids
    SOURCE: MSNBC 4 weeks ago
All quotes from:
Top-earning dead celebrity? Not Jackson
  1. Anything that’s happened is behind them, making them a safe harbor for advertisers.
    SOURCE: MSNBC 4 weeks ago
  2. Regardless of what technological changes have occurred ... you’re still dealing with personalities who are deceased. They can’t exactly make personal appearances.
    SOURCE: MSNBC 4 weeks ago

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