...some of my cash on the sidelines and putting it to work. But I've got two ideas in the movie sector that I'm looking at: DreamWorks Animation (NYSE: DWA) and Marvel Entertainment (NYSE: MVL). First off, both are great companies. No, not every move they...
...for alienating founders Steven Spielberg and David Geffen and executive Stacey Snider. Not long after the acquisition, the DreamWorks principals were furious with Grey for grabbing credit for their movies that helped turn around Paramount. Of course,...
...the first ever Super Bowl ad cross over event - with the SoBe Lizards sharing the screen with characters from the upcoming DreamWorks Animation film that will be showcased in the pod's preceding spot. The SoBe Lizards and stars from DreamWorks' "Monsters...
...in Super Bowl ads at its rival, Coca-Cola). Why do anything to split consumer attention? In this case, however, SoBe and DreamWorks may be testing whether highlighting multiple brands represents a better strategy than flying solo. The eye-popping...
Background
DreamWorks, LLC, also known as DreamWorks Pictures, DreamWorks SKG, or DreamWorks Studios, is a major American film studio which develops, produces, and distributes films, video games, and television programming. It has produced or distributed more than ten films with box-office grosses totalling more than $100 million each. Its most successful title to date is Shrek 2.
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was said in:
6 hours ago from Los Angeles Times