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Models pose in front of a Fiat 500 Cabriolet on the first press day of the Frankfurt Auto Show in Frankfurt, Germany, Tuesday, Sept. 15, 2009. The car fair runs through Sept. 27.
View Photo »A model poses next to a Fiat - "500 - tribute to Ferrari" of sports car tuner Abarth during the media day at the international car show "IAA" in Frankfurt, September 15, 2009. The world's biggest auto show will run until September 27.
View Photo »Luca di Montezemolo, President of Italian Fiat group sits in a Fiat - "500 - tribute to Ferrari" of sports car tuner Abarth during the media day at the international car show "IAA" in Frankfurt, September 15, 2009. The world's biggest auto show will run until September 27.
View Photo »A model poses next to a Fiat - "500 - tribute to Ferrari" of sports car tuner Abarth during the media day at the international car show "IAA" in Frankfurt, September 15, 2009. The world's biggest auto show will run until September 27.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team looks on during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team rounds the bend during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team looks on during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team rounds the bend during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team celebrates the pole position after the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team heads down a straight during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team looks on in box during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team lifts the front wheel during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, INDIANA - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team looks on in box during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, INDIANA - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team poses with the new helmet before the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, INDIANA - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team looks on in box during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team lifts the front wheel during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team looks on in box during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team looks on during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, INDIANA - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team thinks in box during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, INDIANA - SEPTEMBER 05: Valentino Rossi of Italy and Fiat Yamaha Team rounds the bend during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »SAN MARINO, ITALY - SEPTEMBER 05: Jorge Lorenzo of Spain and Fiat Yamaha Team lifts the front wheel during the qualifying practice of the Gran Premio Cinzano di San Marino e della Riviera di Rimini in Misano Circuit on September 5, 2009 in San Marino, Italy.
View Photo »INDIANAPOLIS - AUGUST 30: Jorge Lorenzo of Spain and Fiat Yamaha Team heads down a straight during the MotoGP race during the Red Bull Indianapolis Grand Prix in Indianapolis Motor Speedway on August 30, 2009 in Indianapolis, Indiana.
View Photo »INDIANAPOLIS - AUGUST 30: Jorge Lorenzo of Spain and Fiat Yamaha Team leads Valentino Rossi of Italy and Fiat Yamaha Team and rounds the bend during the MotoGP race during the Red Bull Indianapolis Grand Prix in Indianapolis Motor Speedway on August 30, 2009 in Indianapolis, Indiana.
View Photo »INDIANAPOLIS - AUGUST 30: Jorge Lorenzo of Spain and Fiat Yamaha Team celebrates the victory and climbs the fences in front of fans after the MotoGP race during the Red Bull Indianapolis Grand Prix in Indianapolis Motor Speedway on August 30, 2009 in Indianapolis, Indiana.
View Photo »INDIANAPOLIS - AUGUST 30: Jorge Lorenzo of Spain and Fiat Yamaha Team leads Valentino Rossi of Italy and Fiat Yamaha Team and rounds the bend during the MotoGP race during the Red Bull Indianapolis Grand Prix in Indianapolis Motor Speedway on August 30, 2009 in Indianapolis, Indiana.
View Photo »A model poses next to a Fiat - "500 - tribute to Ferrari" of sports car tuner Abarth during the media day at the international car show "IAA" in Frankfurt, September 15, 2009. The world's biggest auto show will run until September 27.
View Photo »Suzuki may not have to buy technology from Fiat anymore as VW is globally renowned for its diesel engine technology
Suzuki only has diesel engines of up to 1.3 litres for which it has a tie-up with Fiat. But Volkswagen has the technology for diesel engines above 1.3 litres, which could be shared with Suzuki.
These unilateral interventions are by their very nature dangerous because they put a few players in a position of advantage while the remainder, such as Fiat, are forced to compete with their hands tied behind their backs ... All of this is being done in a common market.
I’m the only one who can guarantee the [technology] transfer [from Fiat to Chrysler]. There’s got to be this blood transfusion and it needs to happen at the speed of light.
Our immediate task now is to see what else sits within Dodge that can be used internationally by the Fiat brand
Pre-Fiat Chrysler would have had nothing to compete in many (truck) segments
Strong is difficult, because when you’re fourth in the Championship and you have Fiat Yamaha, Ducati Marlboro and Repsol Honda in front of you it’s very hard to be better, but we will try and nothing is impossible
There is no doubt that, outside a limited number of markets in Europe, Chrysler is going to be the global brand [of Chrysler/Fiat]
The challenge for Fiat Chrysler is to move away from popular products and into ‘pop’ products, full of cool environmental technology and on the right side of history. In that sense, it’s the same bet as Steve Jobs’. That’s why Marchionne uses that metaphor.
Since he took over as chief executive of Italy’s Fiat in 2004, the chain-smoking Canadian-Italian has used Apple as a model, focusing on the way Steve Jobs transformed it from an also-ran computer company into a global icon of cool. He encourages Fiat managers to take a close look at Apple’s branding pr...
It is outrageous that after taking billions of dollars from U.S. taxpayers, GM and Fiat-Chrysler would try to destroy good paying American jobs that offer a living wage with decent benefits
The rebirth of Fiat in China will also involve brand building and setting up dealerships
We need to work a lot harder on Alfa to make an intelligent decision that effectively preserves the highest possible value to Fiat
When we have partners across the ocean [Fiat/Ferrari/Alfa] who are known as the best sports carmakers in the world, the future opportunities are huge.
For a while in early 2009 funding did dry up in virtually all of the main public funding markets, even for the more robust single A-rated German upscale OEMs. This has all changed with credit markets recovering dramatically in terms of cost and access, even for junk-rated OEMs such as Fiat and Renault w...
When I lived in Toronto, I owned a Fiat ... And back then, if you told me that I’d one day run the company, I’d have called you crazy.
They essentially cut the R&D expenditures and brand investment. And that after Daimler, to protect the Mercedes brand, minimized technical co-operation with Chrysler. But Fiat is motivated to work with Chrysler in all aspects of the business.
But it might be worth the risk because Chrysler is worth zero in Fiat's account, so Fiat doesn't have to take any losses.
Fiat's co-operation with Chrysler Group offers billions of euros of value optionality to Fiat shareholders that we do not think is reflected in the price
You will not sell a single Fiat 500 in Kansas City
We need to re-establish Fiat in India
Only a North American could have negotiated with GM and only an Italian could have convinced Fiat to follow him
What do we do in the event that we can't get the Chrysler-Fiat deal done or if the president says the terms are unacceptable to him?
Sales for the whole year will likely hit 2.65 million units, surpassing Suzuki and Fiat to become the world's eighth largest car company
U.S. encouraged by Fiat plan for Chrysler
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