There is no pinned content in this Editor's Picks module.
Click here to learn more about content pinning.
Norfaizah Marzuki, with more than 15 years experience, joins the agency as account director on several multinational accounts. She previously held senior positions at Leo Burnett, DraftFCB, Hong Kong Bank, and BBDO Proximity, and worked on key client...
“In Lebanon, women don’t know the laws that don’t protect them,” said Hala Akiki, who organized the event through a campaign that included billboards, television ads and fliers, with the support of her employer, advertising agency Leo Burnett. The...
The spot's high profile was particularly rewarding because Mr. Nardi wanted to work again with Fiat, whose business in Europe is mostly split between Leo Burnett and Italy's biggest agency, Armando Testa. "We started trying to seduce Fiat first of...
It depicts five different people who would normally enjoy their chosen lot in life, but instead of being happy, they moodily fulfill their duties as they wait anxiously to get back into their cars. Conceived and executed by Leo Burnett, an ad agency...
The partnership is concluding as Publicis buys back from Dentsu 18 million shares of Publicis stock for $848.5 million. That represents about 9.3 percent of the total outstanding shares of Publicis, which owns agencies like Publicis Worldwide, Leo...
The partnership is concluding as Publicis buys back from Dentsu 18 million shares of Publicis stock for $848.5 million. That represents about 9.3 percent of the total outstanding shares of Publicis, which owns agencies like Publicis Worldwide, Leo...
Seven years later, Y&R's advertising operations are diminished in size, talent and reputation, and the legacy of its public flotation associated more with what was lost than gained, as an iconic Madison Avenue brand became a stock symbol. "Leo Burnett...
BCom3 owned D'Arcy, Leo Burnett, Starcom MediaVest and Bartle Bogle Hegarty. According to Bob Willott, editor of Marketing Services Financial Intelligence, the terms of the alliance were: Dentsu would consult Publicis before making any investments,...
Arc will seek to help the beer brand stand out in the retail environment The Italian beer brand appointed the Leo Burnett Group-owned agency after a competitive pitch, which began in August last year. The account was previously held by Elvis. Arc will...
Sampson on the march with NBN. Todd Sampson — the much-loved Gruen Transfer panellist with a penchant for edgy T-shirts — is rising up The Power Index. This month his ad agency, Leo Burnett, became the first Australian firm to break into the list of the...
Here it is: Purina Portfolio Director of Specialty, Breeder and Pet Acquisition Candy Caciolo says, “We believe in unleashing greatness in every dog. Our campaign clearly conveys this message and champions our premium Purina Pro Plan brand as a key...
Leo Burnett's win increases the Chicago-based shop's momentum of recent months. It has won work for Chobani, Fifth Third Bancorp, Esurance, Dewar's and MillerCoors' Fosters, Molson and Sparks brands. Last month, Ad Age named Leo Burnett one of its 10...
Paul, who will join the firm's creative and planning team, will focus on developing integrated campaigns for clients. He will also counsel brands on strategy development. Before joining Weber, Paul served as a creative director at marketing and...
15 (Bloomberg) -- Publicis Groupe SA said it is offering partial compensation to Greek television and radio clients which lost money after the unit of its local Leo Burnett advertising agency failed to pay bills. Greek TV and radio stations didn’t...
Columbia), Fremantle Media, Scholastic, Christie + Co and Groupon are among the top global brands that established their operations at the TECOM media free zones. In 2011, TECOM Media Cluster also saw its business partners including ITP Publishing...
Its primary activities include communications, media agency, and digital and healthcare communications. It offers local and international clients a complete range of advertising services through three global advertising networks: Leo Burnett, Publicis,...
Groupe SA (PUB) said it is offering partial compensation to Greek television and radio clients which lost money after the unit of its local Leo Burnett advertising agency failed to pay bills. Greek TV and radio stations didn’t receive payments for...
Rich has just made two new additions to its management team. Lynda Lee joins People 'n Rich as media director after 20 years in the industry and holding senior executive positions in MPG, Starcom Mediavest, Optimedia and MediaEdge:CIA. Norfaizah Marzuki...
“From 8:30pm to 9:30pm this coming 31 March, WWF-Philippines will again stage Earth Hour to inspire Filipinos to switch off their lights and dare their friends to save planet Earth. The ‘I Will If You Will’ digital platform is the result of an alliance...
Leo Burnett (October 21, 1891 - June 7, 1971) was an advertising executive famous for creating such icons as the Jolly Green Giant, the Marlboro Man, Toucan Sam, Charlie the Tuna, Morris the Cat, the Pillsbury Doughboy, the 7up "Spot", and Tony the Tiger. Full Article
As Chicago's largest single-city daily deal site, YouSwoop is constantly in a David vs. Goliath battle with other players in the category but lacking the cash war-chest they have. From the beginning, we've always had to work harder and smarter to maintain and grow our footprint ... This YouSwoop-Leo Bur...
