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In the second major win for French holding company Havas in recent days, Euro RSCG 4D has been named global lead digital agency for IBM following a review. Full Article at AdWeek
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w inTERVIEW Joanna von felkerzam, Headinsights and captivation, Starcom MediaVest Group, Asia Pritha Mitra Dasgupta Posted: Tuesday, Nov 10, 2009 at 0029 hrs IST Updated: Tuesday, Nov 10, 2009 at 0029 hrs IST : Starcom MediaVest... Full Article at Expressindia.com
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Maurice Levy, Chairman, CEO of Publicis Groupe is seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June 26, 2009. View Photo »
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The advertising market is starting its recovery, which will be slow and progressive. First positive growth numbers should be established during the second half of 2010 ... Publicis Groupe should continue to outperform the market.
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NEW YORK (AdAge.com) -- IBM is shifting global digital duties on its $1.25 billion ad account to Havas' Euro RSCG from Publicis Groupe's Digitas, the tech giant's lead digital agency for more than a decade. Full Article at Advertising Age
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Korean carmaker Hyundai/Kia has consolidated most of its non-U.S. media planning and buying assignments with Havas Media after a review, the client has confirmed. Full Article at AdWeek
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The conventional wisdom is that brands should mostly concentrate on listening rather than talking in social media. This may not be totally accurate. Full Article at Brandweek
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Maurice Levy, Chairman, CEO of Publicis Groupe, right, and Eric Schmidt, Chairman of the Board and Chief Executive Officer of Google are seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June... View Photo »
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During this upcoming period, Publicis Groupe anticipates a better performance than the market and will maintain its cost reduction actions
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"There are real potential synergies that could arise from an NBCU deal, including ... better windows for video-on-demand and faster development of addressable advertising," wrote Bernstein analyst Craig Moffett in a recent research note. Full Article at Advertising Age
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The short list of agencies in Intercontinental Hotel Group's review of global creative duties for its Holiday Inn and Holiday Inn Express brands has gotten shorter. Full Article at AdWeek
About Publicis Groupe S.A.
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AP Photo
Maurice Levy, Chairman, CEO of Publicis Groupe is seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June 26, 2009.
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AP Photo
Maurice Levy, Chairman, CEO of Publicis Groupe, right, and Eric Schmidt, Chairman of the Board and Chief Executive Officer of Google are seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June 26, 2009.
View Photo » -
AP Photo
Maurice Levy, Chairman, CEO of Publicis Groupe, right, and Eric Schmidt, Chairman of the Board and Chief Executive Officer of Google are seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June 26, 2009.
View Photo » -
AP Photo
Maurice Levy, Chairman, CEO of Publicis Groupe is seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June 26, 2009.
View Photo »
AP Photo
Maurice Levy, Chairman, CEO of Publicis Groupe, right, and Eric Schmidt, Chairman of the Board and Chief Executive Officer of Google are seen during the Cannes Lions 2009, 56th International Advertising Festival in Cannes, southern France, Friday, June 26, 2009.
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The advertising market is starting its recovery, which will be slow and progressive. First positive growth numbers should be established during the second half of 2010 ... Publicis Groupe should continue to outperform the market.
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During this upcoming period, Publicis Groupe anticipates a better performance than the market and will maintain its cost reduction actions
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4As President and CEO Nancy Hill, along with the heads of the four major advertising holding companies–Maurice Levy, Chairman and CEO, Publicis Groupe; Martin Sorrell, CEO, WPP; Michael I. Roth, Chairman and CEO, Interpubic Group of Companies; and John Wren, President and CEO, Omnicom Group
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Our mobile alliance strengthens the relationships between Microsoft Advertising and Phonevalley's parent company, Publicis Groupe
SOURCE: Pakistan News.net
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