Since 2003 the NBA has been one of the premier programming elements on satellite radio
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Since 2003 the NBA has been one of the premier programming elements on satellite radio
As the first major professional sports league to provide live games on satellite radio, we have always embraced all forms of media to reach our fans, wherever they may consume our game
The merger of SIRIUS XM gives us the opportunity to deliver NBA games to more listeners than ever before. XM and SIRIUS subscribers from coast to coast will have access to live NBA action every night, from the tip-off of the regular season through every second of the playoffs.
Now with NBA games available to both XM and SIRIUS subscribers, even more fans will be able to follow our game throughout the season.
We did spend a fair amount of time sharing ideas and talking about the state of the economy, looking for ways to keep our game relevant
I think that if you are alive in this world and you have access to that ancient form of communication, the newspaper, you can't help but read the headlines of what's going on ... Company after company is announcing large layoffs. So if you're having a business discussion you just have to understand what's going on in the world around you, and we did that.
From a business perspective, we are going to be about flat in attendance, which is good news, and our sponsor renewals and presentations are very strong
AIG, Lehman, Wachovia … these were all companies that used to spend a lot of money in sports environments
No property is recession-proof, and there are going to be some challenges. From a ratings standpoint, we’re not too concerned ... In a recession, people tend to drink more and watch more TV.
The debut of the Jr. NBA/Jr. WNBA Hoop School is a critical milestone in our ongoing efforts to grow the game of basketball throughout India
We look forward to the tip off of this groundbreaking program ... Indian youth will get an extraordinary opportunity to learn from professionals and it will be a key milestone for the growth of grassroots basketball in our country.